Monthly Archives: July 2011

The Connected Consumer Intro – Joe Coughlin

This video discusses the use of the internet by Boomers to address health issues. Coughlin looks at the ways Boomers utilize the internet to share their health conditions and discuss these conditions with others to gain social support. He and his group are interested in how consumers discuss health and wellness, and how this affects employers and providers for Boomers.

View the video here.


Eva Vertes Looks to the Future of Medicine

Just 19 years old, Vertes discusses her passion for science and her recent research on cancer. In reading extensively about cancer, she noticed that cancer never (or very rarely) occurs in skeletal muscles such as the heart. She hypothesizes that not only are there elements of these muscles that could help in future cancer therapies, but also believes that cancer cells might actually be able to assist in treating other diseases such as Alzheimer’s in the future.

Rachel Sussman: The World’s Oldest Living Things

Susssman embarked on a project to document various natural things that are more than 2,000 years old. Her project has elements of art, science and environmental impacts. She wanted to expand her viewers’ conception of how long a lifespan is. Her goals are to draw attention to the resilience of these things and find ways to in increase their longevity.

Dan Buettner: How to Live to Be 100+

Beuttner delivers a fascinating and touching talk on living longer and with full potential. He and his team identified communities across the world that have populations living to be 100+. The communities range from Okinawa, Japan to Loma Linda, California. After visiting with these communities, they identified nine common characteristics that exist in these communities that likely contribute to their extended life expectancy.

Dean Ornish Says Your Genes are Not Your fate

This short talk on predisposed factors is an encouraging push toward living a healthy lifestyle. While many health conditions are genetic, lifestyle changes can counteract this. Simple changes such as the food we eat and amount of alcohol we consume can have dramatic effects on otherwise predisposed diseases. Ornish provides a list of suggested behaviors and the studies that prove their potency.

Gregory Petsko on the Coming Neurological Epidemic

Petsko delivers a short discussion on the massive expected increases in neurological diseases such as Alzheimer’s and Parkinson’s. He focuses on the need for funding in these research areas and the lack of government support. The talk includes shocking information on the expected increased prevalence of these diseases with a rapidly aging population across the world, and provides some basic suggestions on actions individuals can take to reduce their risk.

Aubrey de Grey Says We Can Avoid Aging

A fast paced talk filled with complex theories on aging and life, Grey offers an interesting take on the approach to aging. He compares aging to other illnesses such as malaria, but points out that aging causes far more deaths. He maintains that with ample funding and the right technology – aging can be cured and life spans can be dramatically increased. Grey is adamant that more attention should be directed at the issue of stopping aging and argues that avoiding these conversations is irresponsible.