The Connected Consumer Intro – Joe Coughlin

This video discusses the use of the internet by Boomers to address health issues. Coughlin looks at the ways Boomers utilize the internet to share their health conditions and discuss these conditions with others to gain social support. He and his group are interested in how consumers discuss health and wellness, and how this affects employers and providers for Boomers.

View the video here.

Advertisements

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s